Valcucine Genius Loci Floor Model: La Jolla Showroom
Valcucine Genius Loci Floor Model: La Jolla Showroom
DNA Design Group’s La Jolla showroom is making space for a new kitchen model and is offering a Valcucine Genius Loci floor model that is fully configured, integrated with appliances, and available for immediate purchase at 50% off the list price.
Floor Model Price: $50,750 (plus applicable sales tax)
List Price: $101,500
The kitchen is on display at our La Jolla showroom by appointment only, fully assembled and ready to purchase as configured.
The Valcucine Genius Loci
The Genius Loci is one of Valcucine’s most recognized collections. Its name comes from the Latin for “spirit of place”, and the design reflects that: a kitchen conceived not as a set of cabinets, but as a considered environment built around how cooking and daily life actually unfold.
Designed by Gabriele Centazzo, the Genius Loci draws on the logic of a secretaire desk, organized and purposeful, with dedicated space for every tool and task. The drawer is central to that philosophy, treated not as an afterthought but as the kitchen’s functional and visual core.
This floor model pairs the Genius Loci base and upper cabinetry with the New Logic System open shelving in a black structure and smoke glass configuration. Matte chocolate glass doors and a countertop run the full length of the wall. Warm wood drawer fronts provide the only material contrast with a quiet, deliberate detail that keeps the space from reading as cold.
Why This Kitchen
Immediate Availability– No production lead time. The kitchen is fully assembled and on display in our La Jolla showroom, available for viewing by appointment.
50% Off List Price– Floor model pricing reflects the current showroom configuration. At $50,750, this is a significant reduction on a kitchen with a list value of $101,500.
Integrated Appliances Included– The Miele dishwasher, Blanco sink, and integrated hood are part of the configuration, not separate line items.
Valcucine Quality– Valcucine is an Italian manufacturer known for precision engineering, sustainable materials, and kitchens built to remain functional and relevant over decades. Their systems are recyclable, low-maintenance, and backed by a design philosophy centered on ergonomics and long-term performance.
Designed for Cohesive Interiors– The Genius Loci’s architectural presence makes it well-suited to homes where the kitchen is part of a larger interior vision, not a separate room, but a continuation of the design. DNA Design Group can assist with integration into your existing space or a broader renovation.
Specifications
About Valcucine
Founded in Pordenone, Italy, Valcucine has spent decades building kitchens around a core commitment to ergonomics, sustainability, and craftsmanship. Their systems use recyclable materials and are engineered for durability and low maintenance, designed to hold their performance and relevance well beyond the project they were made for.
DNA Design Group has represented Valcucine in its La Jolla showroom as part of a curated collection of European cabinetry and furniture partners. The Genius Loci reflects what draws the firm to the brand: precision manufacturing, considered design, and a refusal to follow trends at the expense of function.
Schedule a Viewing
The Genius Loci floor model is on display at DNA Design Group’s La Jolla showroom and available for viewing by appointment. To inquire about pricing, dimensions, or removal and delivery coordination, contact us directly.
Contact DNA Design Group
1039 Silverado St., La Jolla, CA 92037
(619) 235-6882
info@dnadesigngroup.com
Floor model sold as configured. Buyer is responsible for applicable sales tax. Contact us to discuss removal and delivery.